WIN, a specialized company in the manufacture of vitamin, mineral and bioactive components premixes, pointed out that its objective is to help combat high rates of malnutrition and obesity across the country.
According to official figures provided by the National Institute of Public Health, Mexico ranks second worldwide in obesity, while 12.5 percent of the population suffers from chronic malnutrition, therefore the implementation of WIN products could help counter these figures from the food industry.
We focus on creating specific solutions for the food industry, to nourish lives through specialized vitamin mixes, said Ignacio Chamorro, Marketing & BI leader at WIN.
They have built commercial alliances with national companies to help combat obesity and malnutrition across Mexico. Such partnerships and alliances assist in maintaining a product with complete nutritional balance.
It is a matter of utmost importance not only nationwide, the existence of WIN is also important, since we seek to reduce the rate of malnutrition and obesity in the country, company representatives explained.
Written by Milenio